PRODUCTION - Magazine Advert Progress

Magazine Advert Log

I used PhotoShop to create my magazine advert. For the advert I have decided to stick with the psychedelic theme and have the visualiser from iTunes as my image. I have used the same typography as on my digipak to follow a brand identity.

This is the advert for the new album 'Tainted Eternity'. As can be seen it has the lights as the photo. I dragged the band name and album title from the front cover to make sure it was exactly the same typography and colour to follow the brand identity. I have used the same font for the date and all the other information included on the advert. I have shown that it is available on different platforms and it can be purchased from iTunes. There is a website link on the bottom too so people can read more about the band on this. Also there is the record label in the bottom right corner to follow codes and conventions of magazine adverts.

I researched different magazine adverts but found that many bands do not often promote albums in magazines. I discovered multiple adverts such as The Killers - 'Day and Age' and Kings of Leon 'Only By The Night'. Both of these magazine adverts are for bands within the same genre of music and so I used them as my inspiration for this. Both of these bands have a sense of brand identity. They both use the same typography on their album covers and both of the images are the same as their front covers for their albums. I wanted to show some diversity so decided to use a different pattern on the front cover and magazine advert. I followed the same codes and conventions as these two adverts by having names of singles that will be featured on the album. As well as this convention I added where the album is available, much like on the Kings Of Leon advert and on both of the adverts the record company logo is visible on the bottom of the page. I also did this and added the bands website to the advert.